Nov. Lunch & Learn: OOH 101

Adams Outdoor Advertising

We keep it to the bare essentials, stripped, honest, with nothing to hide behind.
We are always out there in plain sight.
For both praise and criticism.  We are unavoidable.  Like the streaker at a sporting event. You can’t help but look
Even if you told people you covered your eyes, you peeked through your fingers.
We are exhibitionists.  Welcome!  We promise not to make you blush.

Speaker, Wendy Hickey

Wendy HickeyWendy Hickey started her career in local sales in Florence, SC with Adams Outdoor Advertising in 1998 where she was responsible for the OOH sales in the Sumter, SC market. Her career has spanned through multiple changes in roles from local sales to national sales as well as several years as a local sales manager and general manager.

From Florence, SC she transferred with Adams to Northeast PA as well as Ann Arbor and Kalamazoo, MI. Serving on boards over the years for the American Cancer Society and local Arts Council’s. Graduated from both Leadership Pocono and Leadership Kalamazoo. Wendy also for a year worked for Orange Barrel Media in 2011 where she sold full motion digital billboards in Times Square.

In 2012 she relocated to Charlotte, NC with Adams as a National Sales representative serving all of the Adams markets across the country.  Grateful to be back in the South!

Thrilled to be speaking in her hometown on Nov. 20 as she is originally from Murrells Inlet, SC and a graduate of Socastee High School. Wendy has lived all over the country, too many cities and states to count!
Her love of billboards and creative have kept her career in OOH exciting for the last 16 and a half years.

In her spare time she has founded ArtPop.  ArtPop’s mission is to promote local artists work through available billboard space. In her current hometown of Charlotte NC there are 20 local artists works on the roads in and around Charlotte.  The program officially launched in January of 2014.    Many other cities are in the works now as well, her hopes are one day to do this all over the world.


Date: Thursday, November 20th
11:30: Lunch Buffet Opens
11:30-12:00: Registration and Networking
12:00-1:00: Presentation
1:00-1:30: Questions and Networking

Location: Dunes Golf & Beach Club, 9000 N Ocean Blvd Myrtle Beach
Free for Professional Members, $35 for Guests | $10 for Students
RSVP: Please signup online here

Posted in AAF-CC News, Lunch and Learn.