Winning At the Content Game: How To Drive Growth Through Great Content
Good content is the enemy of Great Content. Join Pete DiMaio, Director of Client Success at Fuel Travel, as he covers:
– What is content marketing
– Finding the right audience
– Developing content ideas
– Creating user-centric content
– The power of 10x Content
– Creating a winning content strategy
Pete’s presentation will dive deep into the depths of content marketing and discuss ways to brainstorm great content ideas, how to target the appropriate audience, how to choose what type of content would work best for your idea, and how to promote your content. Additionally, you will learn about the “big rock” content model and hear 5 easy content ideas that you can start working on immediately to help improve your website.
Speaker, Pete DiMaio
Pete is a digital marketing ninja, specializing in helping those in the travel space be found and succeed online. Hoteliers across the globe have worked with Fuel Travel and Pete to build conversion focused hotel sites, powerful marketing programs, intelligent resort email campaigns, and resort guest mobile apps.
Pete has almost 20 years of marketing experience with both traditional and digital agencies as well as a brief, and horrible, experience selling time share.
Date: Thursday, March 16th
11:30: Lunch Buffet Opens
11:30-12:00: Registration and Networking
1:00-1:30: Questions and Networking
Location: Dunes Golf & Beach Club, 9000 N Ocean Blvd Myrtle Beach
Cost: Free for Professional Members, $35 for Guests, $10 for Students